One of the biggest mistakes people do when trying to increase their search engine rankings is ask their competitors to swap links with them. 19 times out of 20 competitors NEVER swap links so this method of SEO is a complete waste of time.
A better way of increasing your search engine rankings is by linking up to sites that are similar to yours but in a different way. Let me explain what I mean...
Let's say you want to get top search engine rankings for freestyle soccer. Instead of linking to sites about freestyle soccer you can link to sites about freestyle basketball or freestyle tennis or freestyle skating. This tactic will give you just as good results as linking to a freestyle soccer site and you'll never have to ask competitors to swap links with you.
Why not test out the method yourself and see the results.
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